Helping creative people expand their business skills, and business people become more creative!

Waco is honored to be the first community in Texas to launch Air Collaborative’s creative business development program of this kind bilingually — in English and Spanish.

In-Person English SHIFT Workshop July 13-15, 2022

In-Person Spanish SHIFT Workshop October 13-15, 2022 


Air Collaborative is a program that sparks arts and business collaboration, invites curiosity, and leads to the exchange of skills and ideas by bringing community members of diverse backgrounds to the table together. Participants in other communities have reported:

  • Expanded networks and connection
  • Higher morale and motivation
  • Increased productivity
  • Increased revenues
  • Confidence and skills to start new projects, programs and businesses.

What can I expect from a SHIFT Workshop?

Facilitated by Wacoans for Waco. The SHIFT Workshop brings together locals from across the community, neighborhoods and sectors to brainstorm and create implementable community projects that are small-scale, low risk, and can succeed quickly.

The project that will be decided at the SHIFT Workshop will:

  • address a local issue
  • include people who don’t work or play together
  • cross-sector & cross-interest participation
  • a one-year timeline to plan and execute a program with a $10,000 or less budget
  • can happen with resources already in the community

Air Collaborative Three Day SHIFT Workshop

Day 1 | Shift your Mindset | 4-Hour Session

  • Discover new ways to think about the power of creativity and challenge your mental models about art, business, community and money.

Day 2 | Learn by Doing – With Others | 8-Hour Session

  • Local facilitators will guide the groups as they create a local project that uses creativity to improve Waco and then build an implementable business plan.

Day 3 | Find Your Voice | 4-Hour Session

  •  The groups will present their Community Collaboration Project, receive feedback and identify the following action steps.

The SHIFT workshop is a three-day session and in-person attendance is required each day for participation. 

Workshop Cost - $500 or contact Sol at for more to apply for a grant to cover full participation.

An additional 2-hour zoom follow-up on July 29th from 9:00am to 11:00am.

About Air Collaborative in Waco:

The program Director, Soledad Bautista, has been working with Air Collaborative nationally, and Creative Waco locally, since she moved to Waco to join our team in March 2022 as the Director of Professional Development & Outreach. Already, she has helped refocus the national program’s transformation from “AIR Institute” to “Air Collaborative”, and guided its bilingual development. She has led the selection and training of the first cohort of Waco-based facilitators, who will develop the program in Texas. We believe the talents of creativity, entrepreneurship, and problem-solving flourish best when diverse people connect, Therefore, we are especially honored that Waco will soon be the very first community to pilot a bilingual format.

If you are interested and curious to know more before making a commitment, Soledad is happy to talk with anyone in the community who would like to know more. You can contact Soledad at

Meet the 2022 Waco Air Collaborative Facilitators

Soledad Bautista

Sol Bautista*

Director of Professional Development & Outreach
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Elise Edwards

Waco Air Facilitator
christina gibson

Christina Gibson

Waco Air Facilitator
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Michael Golden

Waco Air Facilitator

Luann Jennings

Waco Air Facilitator

Diego Loredo

Waco Air Facilitator

Cindee Millard

Waco Air Facilitator
waco gen-1

Clarissa Pompa

Waco Air Facilitator
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Trent Sutton

Waco Air Facilitator
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Eric Terrazas*

Waco Air Facilitator
Giselle Vento

Giselle Vento*

Waco Air Facilitator

*bilingual facilitator

This program is brought to you by:

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